DIGITAL TRANSFORMATION OF THE YEAR
By implementing a series of key initiatives across the operational excellence, customer centricity and growth pillars of its 2020-24 strategy, Aldar Properties has made great strides in its digital transformation journey, enabling the company to both stay ahead of the curve and navigate challenging economic conditions in the current pandemic situation.
The last 12 months saw Aldar scale up its technological innovations with the launch of an ambitious Digital Transformation Strategy to position itself at the forefront of stable, responsible, and diversified growth and transformation. The key business objective for its Development Management business was to provide transformational digital tools and industry leading processes to ensure all developments are delivered on time, budget, and quality with world class customer experience.
Data is becoming the core of the organisation’s informed decision making and hence there has been significant strides in aggregation of data sources and developing Artificial Intelligence/Machine Learning capabilities for predictive analysis. The impact of Covid-19 had ramped up and expedited some of the programmes with greater emphasis on automation, digitisation, collaboration and data. The benefits were evident and translated to improvements to operations, customer experience and the overall financial performance of the business, maximising shareholder value and driving sustainable growth.